New Delhi, Oct 14 Actress Taapsee Pannu has joined a social awareness initiative to celebrate the multitasking potential in women.
Taapse has joined beauty retailer Nykaa’s #BreakTheHashtag campaign. In a video for it, Taapsee celebrates her many roles as a fighter, rebel, engineer, and actor, breaking the stereotype that women are defined by a single role.
“As women, we play a different role every hour of the day. Not only are we a homemaker, wife, sister, daughter, we’re also entrepreneurs, the boss, actors. So let’s just break the hashtag,” the “Pink” and “Naam Shabana” actress said in a statement.
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Nykaa launched the first leg of this campaign last year with Soha Ali Khan and Shaurya Sandhya to raise consciousness on this subject.
“We believe that Taapsee is the perfect partner for our campaign as she embodies the idea that women can play many roles in their life,” said Falguni Nayar, CEO and Founder, Nykaa.com.
–IANS
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(This story has not been edited by BDC staff and is auto-generated from a syndicated feed from IANS.)
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